It should not come as too much of a surprise to our loyal customers, Braeside Meat Market has won the 2013 Eat Out Produce award. Another reason to buy the best quality grass fed meat from us.
MARCH 2013 NEWSLETTER - BEEF APPRECIATION EVENT AT GOURMET GURUS
The new year arrived with such force that as I sit here I am shocked that we are staring at March already. There have been a few significant developments at BRAESIDE MEAT MARKET in the first 2 months of this year.
The first exciting news is our meat processing plant we have just started developing in Linbro Park. With the quickly increasing demand for free range, grass fed meat we have outgrown our Parkhurst shop and need dedicated premises for the preparation of our meat. We will be putting together a fully HACCP compliant facility to assist us in handling the growth we are experiencing. We envisage that we should be up and running by end July 2013.
This means that our Parkhurst store will be fully dedicated to all our loyal and ever-growing customers who pop in to buy meat from our incredible farmers. Some of the exciting plans for Parkhurst include monthly dinners with our farmers as well as events with food personalities. Keep reading our newsletters and watch our FACEBOOK page for details.
This month I wanted to address an issue I discussed on radio on 702 last week - namely HORSE MEAT. The biggest problem with the selling of horse meat is the fraud being committed on the public. Horse meat internationally is much cheaper than beef and to pass off this meat as beef and charge beef prices is criminal - literally! In South Africa we have 3 registered and approved horse abattoirs. They play an incredibly important role especially to the horse racing and horse sport industries. As a butcher I refuse to buy horse meat unless I know where the meat comes from though as there are serious health concerns about eating meat from animals that are routinely injected with medicines and steroids - which is a widespread practice in our horse sporting industries. I will only ever buy horse meat if I have been present at the slaughter and can verify that the meat is NOT from the racing, show jumping or any other sporting industry. Truth be told though, there is very little demand for horse meat in SA with most requests coming from Italian and Polish descendants and immigrants.
Horse meat is commonly eaten as one would eat beef. The meat is sweeter than most beef and is similar in taste to grass fed beef. It tends to be more tender and requires less cooking time than similar beef cuts. In South Africa it is commonly eaten in the rural areas in the Free State and Transkei where it is either cooked in a stew with wild spinach or made into a type of biltong.
Lastly we still have a few places left at our BEEF APPRECIATION evening planned for THURSDAY the 28 FEBRUARY 2013. Its being held at GOURMET GURUS in Kyalami where chef Richard Rust will be creating a 4 course meal paired with wines for R225 per head. Richard headed up Woolworths food development team before opening up GOURMET GURUS. His basic food philosophy is "Know your farmer". As such he creates exceptional food using organic, free range and sustainably farmed produce.
Should you wish to be part of this event, deposit your money using your surname as a reference before Wednesday 17h00 into Braeside Meat Market, Standard Bank Account number 001956361.
Braeside Butchery we believe in ethical farming, that is why we
offer our customers only
the best free range meat products. All our meat
is carefully taken care of and is grass fed finished.
sell only free range organic meat, this means that all our meat
Been fed on healthy indigenous grass
All the animals graze on large, open pastures
This is the best meat
to eat and
the only meat that you should serve your family.
our free range meat?
We believe in friendly
farming, where the animals are treated as they should
be treated — left in the open to graze on the best quality
South African grasses. Our free
range meat allows for ethical
consumerism and ethical
farming, which translates into more jobs for South African
farmers. We only want the best for our customers, and we know
free range meat is
the best way to start on to the road of health.
Our meat has many health benefits:
High quality protein
High quality iron
the best country reared meat, come visit our butchery.
The current Braeside butchery team has been providing the best
grass fed meat for over 14 years, so we know and understand the
value of good meat.
Slow Food Movement
Slow Food is a local convivium (chapter) of the
international Slow Food movement. A movement that celebrates,
protects and promotes foods that are good, clean and fair.
Good food is delicious,
natural and part of a cultural heritage.
Clean food is grown sustainably, in an environmentally
responsible manner. Fair food is produced by
farmers and artisans who have food sovereignty: they are free
to choose how, when, where and what food they produce, and are
adequately remunerated and respected for their work, read
We are about friendly
farming, healthy living and free range ways!!!!!!!!